October 18th, 2011

Last year, the President and CEO of Procter & Gamble, Robert McDonald, spoke in Salt Lake City. He’s a U of U alumnus, by the way. Several things he said stood out to me, and I thought you may find them of value.

First point. “Choose the harder right instead of the easier wrong,” he said. He applies that advice to the business world, as well as to his personal life. It’s a mantra that came from his Marine Corps training.

“Don’t treat others as you would want to be treated,” he noted, “Instead, treat them as they would want to be treated.” That’s a smart twist on an old piece of philosophy, and very applicable to our interactions with clients.

“Put the needs of the organization above yours. Your ambition should be for the company’s success, not your own,” was another pearl he offered. It’s a principle he practices and asks all those who work at P&G to practice. Here’s another principle to which he subscribes: “Leaders should clearly communicate their company’s goals and values, simply because people prefer to work for consistent leaders with vision, values and goals.” If you don’t think we’ve done that well enough, please provide feedback.

He also said, “Organizations must renew themselves. Change is crucial. Diversity leads to innovation, so avoid becoming a homogenized organization.”